At Elite Motorworks Ltd, we are committed to protecting the privacy and security of our customers’ personal data. This Privacy Policy explains how we collect, use, and protect your information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By using our services, you agree to the terms of this Privacy Policy.
1. Data Controller
Elite Motorworks Ltd, based in Cheltenham, Gloucestershire, is the data controller for the personal data you provide to us.
2. Information We Collect
We may collect and process the following types of personal data:
• Personal Details: Including your name, address, phone number, and email address.
• Vehicle Information: Including vehicle make, model, registration number, and service history.
• Payment Information: We may collect payment details (such as bank details or credit/debit card information) for processing payments, which are securely managed by our payment providers.
• Technical Data: When you visit our website, we may automatically collect information about your device, IP address, and browsing patterns through cookies (see Section 9).
3. How We Use Your Information
We use your personal data to:
• Provide you with mobile mechanic services, including booking, diagnostics, repairs, and maintenance.
• Communicate with you regarding appointments, invoices, and service updates.
• Process payments and manage transactions.
• Improve our services and customer experience.
• Comply with legal obligations and regulatory requirements.
4. Legal Basis for Processing Your Data
We process your data based on the following legal grounds:
• Contractual Necessity: To fulfill our contractual obligations when providing services you have requested.
• Legitimate Interests: To manage our business operations, improve our services, and maintain customer relationships.
• Legal Obligation: To comply with UK laws and regulations that apply to our business.
5. How We Store and Protect Your Data
Your personal data is securely stored, and we implement appropriate technical and organizational measures to protect it from unauthorized access, loss, or misuse. Only authorized personnel have access to your data, and we regularly review our security practices to ensure data protection.
6. Data Sharing and Third Parties
We do not sell or rent your personal data to third parties. However, we may share your data with trusted third-party service providers in order to perform certain services on our behalf, such as:
• Payment processors for secure payment handling.
• Service providers involved in parts delivery and logistics.
• IT service providers to maintain and secure our systems.
We ensure that these third parties are subject to strict data protection and confidentiality obligations.
7. Retention of Data
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. Generally, we retain customer data for a minimum of six years for tax and legal compliance purposes.
8. Your Rights
Under the UK GDPR, you have the following rights regarding your personal data:
• Right to Access: You have the right to request access to the personal data we hold about you.
• Right to Rectification: You have the right to request correction of any inaccurate or incomplete personal data.
• Right to Erasure: You have the right to request the deletion of your personal data, subject to legal limitations.
• Right to Restrict Processing: You have the right to request restriction of processing in certain circumstances.
• Right to Data Portability: You have the right to receive a copy of your data in a structured, commonly used, and machine-readable format.
• Right to Object: You have the right to object to the processing of your personal data in certain circumstances.
To exercise any of these rights, please contact us using the contact details in Section 12. We may require verification of your identity before fulfilling your request.
9. Cookies and Website Analytics
Our website may use cookies to enhance your browsing experience and improve our website functionality. Cookies are small data files stored on your device when you visit our site. You can adjust your cookie settings or disable cookies via your browser settings, although this may affect certain website functionalities.
We may also use website analytics tools to analyze traffic and improve our online services. These tools collect information such as IP addresses, browser type, and pages visited but do not identify individual users.
10. Third-Party Links
Our website may contain links to third-party sites. Elite Motorworks Ltd is not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.
11. Changes to This Privacy Policy
Elite Motorworks Ltd reserves the right to update or amend this Privacy Policy at any time. We will notify you of any significant changes by posting the updated policy on our website. Your continued use of our services following any changes constitutes acceptance of the revised policy.
12. Contact Us
If you have any questions or concerns about this Privacy Policy or your personal data, please contact us:
Elite Motorworks Ltd
Cheltenham, Gloucestershire, UK
Email: Support@elitemotorworks.co.uk
Phone: 07592652630
Last Updated: 09/11/2024